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The 7 Things You Must Do To Outsource Well

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There are creative ways for entrepreneurs to meet more of their business goals with less money in today’s world. Outsourcing is one method. It can help small business owners save money, frustration, and time. It pays very little to be a jack of all trades; trying to do it all by yourself will reduce productivity, which can halt your business’s growth. So if you want to take your business to the next level, you need to outsource as many tasks as possible to highly-skilled and cost-effective professionals.

7 Things You Must Do To Outsource Well

1. Know What Jobs Are Worth Your Time.

As a small business owner, you may find it difficult to let go of any area of your business. But taking charge of every aspect of your business – copywriting, marketing, bookkeeping, client pitches, public relations – doesn’t translate to effective use of money and time. 

It can sometimes be hard to keep up with daily tasks like replying to emails or posting on social media. Not only will this distract you from your goals, but it can also stunt the growth of your business. So it will do your business better if you focus on areas you’re proficient in.

Knowing how much you charge per hour will help determine whether the time you spend on any given task is worth it. Or whether it’s better to delegate such tasks to experts. 

Even though outsourcing may not come cheap, it will take a lot of work off your plate. And, it offers you additional time to focus on new areas that bring more revenue to your business.

2. Set Clear Expectations

Before outsourcing jobs, ensure your virtual assistants know what you want them to do. It would be best if you lay out all your expectations and goals for them in clear terms. Provide clear instructions for them to follow, determine the exact steps you want your assistants to take. Don’t assume that they’ll just know. After all, they are stepping into your business cold.

Of course, processes and procedures take time to establish. But they give you so much freedom and flexibility once you have them set up. It will enable your outsourcing to be smooth so you can focus on what you do best.

3. Ensure Smooth Communication & Collaboration

Smooth communication and collaboration is the key to successful innovative projects. You might want to think about this before outsourcing your jobs to freelancers. 

Ensure you set up a proper channel to facilitate daily communication, which may not be easy to manage due to vast differences in time zones. In some cases, there may be only a few hours of overlap during the workday, so communication time is limited and may be urgent.

4. Consider The Business Reputation

Your business can live or die by its reputation. And in this digital age, consumers will carefully scrutinize every product or service they buy. 

It is therefore essential to continuously maintain the highest possible standards, particularly for external processes. Not considering your reputation before delegating jobs can be the biggest mistake you could make.

For instance, take a look at call centers. If outsourcing is done right, consumers hardly know they’re not speaking to an internal representative. 

However, suppose the call centers outsource jobs to the wrong service provider. In that case, there could be a disconnect between customer service and consumers. This can lead to backlash and negative reviews, which are bad for business. 

5. Ensure To Research

It’s best to outsource innovative processes like software development. It often leads to good results; your team members may be too familiar with the business existing procedures to think outside the box.

If such an innovative idea is successful, it is incredibly lucrative. By researching and identifying a new market, your business can quickly become the industry leader and leave the competition behind. 

If your organization doesn’t conduct research, your competitors will. Hence, outsourcing wisely in areas like innovation is vital. 

6. Understand All Legal Requirements.

Entrepreneurs have various concerns about outsourcing. According to a Deloitte survey, the most common question is whether customers’ data is being kept safe. At the same time, the third top concern is whether vendors comply with all required laws and regulations.

However, all kinds of businesses are on the hook with how they handle clients’ online information and data. California’s Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) laws require that businesses take legal requirements seriously. Different federal, state, and local laws affect how you do business, such as federal tax statutes and minimum wage policies. 

It doesn’t matter if your in-house team handles it or whether you outsource it to an external freelance agency. The bottom line is your small business is ultimately responsible for whatever happens.

All of this can affect the tasks you want to outsource.

You can choose to be the only one who handles customer data and website updates. Or you may decide to outsource every stage of the process. Whichever path you choose, you are ultimately responsible for understanding and complying with all the laws that govern your business as the business owner.

7. Share Documents And Monitor Progress

Lastly, you need to have access to reliable tools like Google Docs to share documents easily. Google docs are particularly vital in content marketing. Editing can quickly become tedious if you need to send documents back and forth. This tool also facilitates communication and collaboration with your virtual assistants. 

Google Drive is useful for maintaining extensive collections of files and preparing content in advance. You can also create shared folders with Google drive that anyone on your editorial team (editors, copywriters, publishers, etc.) can review.

5 Positive Effects Of Outsourcing On Your Business

  • Increase In Productivity

Outsourcing can attract talented and skilled professionals who can help increase the productivity of your business. Outsourced workers are usually more focused and committed not only to the meeting but even exceeding expectations, thus contributing significantly to your company’s results. 

  • Save More

Workers in developing countries earn far less than workers in developed countries due to lower living costs. This situation allows your business to complete the job for a fraction of the cost. Not to mention the exemption from paying expensive fees because the outside firm takes on that responsibility.

  • You Can Focus On The Core Areas

As any business begins to expand, the quality of activities suffers. Assigning your business tasks to others would free up your time and allow you to invest in research and development. It also helps you focus on building your brand and creating new ways to deliver quality value-added services.

  • You Have Flexibility In Staffing

You can bring in additional resources with outsourcing when you need them and release them if your business has seasonal or cyclical demands. Simply put, you can meet your current needs without any financial commitment. Also, the outsourcing firm can manage the hiring and training process for you. These actions will eliminate your worries and give you more time to focus on more important matters.

  • You Have Access To Better Technology

As a small business owner, you probably wouldn’t be able to afford the latest technology for all your employees. However, outsourcing will help you solve this problem as service providers can afford the newest technology as it forms part of their primary business. Using the latest technology allows your company to run processes at an optimal rate and be profitable.

The Bottom Line

Despite the risks, outsourcing ultimately offers businesses great benefits. The process allows building a team of experts without adding to the cost of full-time employees and avoiding getting stuck with tasks that require little or no attention. Outsourcing will enable you to focus your resources and attention on your business, spend your time setting new goals, and find ways to achieve them.


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